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maniaTV Preps New Web Slate

Nearly a year after its resurrection, maniaTV is diving back into original Web video with a slate of new series planned for 2010.

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Iger Keeps Options Open for ABC

Disney chief executive officer Bob Iger won't dismiss the idea of selling the ABC network.

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More 3-D Ads Coming to Theaters Near You

Nearly 14,000 movie theaters operated by the three largest chains are set to install digital projection systems from Digital Cinema Implementation Partners, a joint venture of AMC Entertainment, Cinemark Holdings and Regal Entertainment Group. The..

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Ready for Some Futbol?

Brands are capitalizing on soccer's popularity among U.S. Hispanics to launch campaigns tied to music ahead of the FIFA World Cup.

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Carol Bartz Wants Yahoo to Move Faster

NEW YORK (AdAge.com) -- In this video report, Yahoo CEO Carol Bartz talks to Ad Age executive editor Abbey Klaassen about her biggest frustrations during her first year running the iconic web company.

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Pepsi's World Cup Campaign Infiltrates Viral Chart

NEW YORK (AdAge.com) -- Coke may be the official sponsor of the FIFA World Cup in South Africa, but Pepsi's 2.5-minute "Oh Africa" is the first World Cup ad to make the viral chart, and portends well for Pepsi's revamped..

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Recruit Based on Who Can Deliver Your Brand Promise

At our agency, the traditional approach to employee recruitment and evaluation is dead. We're firm believers that today's businesses -- small or big companies, organizations, or agencies like ours -- should measure potential employees and..

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Taking the Extreme Sports Rush to the Bathroom

Georgia Max Coffee wrapped toilet cubicles in Japanese ski resorts so extreme sports fans could feel like they were still snowboarding even while they were in the bathroom.

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Is Voice-Based Bubbly the New Twitter?

NEW YORK (AdAge.com) -- In India, thousands of consumers are going from tweeting to bubbling. A hot new social-networking service dubbed Bubbly, which is essentially a voice-based Twitter, is quickly gaining popularity among Indians. And thanks to..

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Do Marketers Still Need News Brands?

Ken Doctor writes that publishers must acknowledge a lot of hard truths while they hold out hope for a platform-switch rebound.

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Dobrow Checks the Pulse of 'Saturday Night Live'

It's not that the 2009-2010 iteration of "Saturday Night Live" isn't funny, but what "SNL" has lost is its sense of immediacy. Prior to the viral-videos-gone-wild era, you lived in fear of missing a..

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Matias Palm-Jensen Quits Isobar's Swedish Agency Farfar

LONDON (AdAge.com) -- In a big week for agency departures in Europe, Matias Palm-Jensen, creative heavyweight and founder of Swedish digital agency Farfar, quit the agency, a cornerstone of Aegis Group's Isobar digital network. Separately, the..

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Valencia Festival of Media Names Award Nominees

NEW YORK (AdAge.com) -- The Valencia Festival of Media has announced the shortlist of nominees for its second annual awards show to take place on April 20 in Valencia, Spain. The awards show, of which Advertising Age is a sponsor, is part of the..

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Marketing calls for entries to 2010 industry triathlon

LONDON - Marketing is proud to announce its association with the 2010 Marketing Industry Triathlon.

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Five loses €10m as revenue falls 30% year on year

LONDON - Five, the UK broadcaster owned by German media owner RTL, has reported an operating loss of €10m (£9.1m) in 2009, down from an operating profit of €2m in 2008.

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MP suggests Brown delivers weekly internet addresses

LONDON - Labour prime minister Gordon Brown should deliver a series of weekly addresses on the internet in a regular time slot, according to Labour MP Derek Wyatt.

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Grazia hires Mail's Ella Dolphin as publisher

LONDON - Bauer Media has appointed Mail Newspapers' head of magazines Ella Dolphin as publisher of its weekly glossy Grazia.

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Fiat supports commercial vehicle range with sitcom

LONDON - Fiat is backing its commercial vehicle range with a specially commissioned sitcom that will start during a TV ad break and then play out on the internet.

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Covermounts not a panacea for women's glossies, ABC figures reveal

LONDON - Covermounts are not always the key to boosting sales for women's glossies, the latest ABC monthly breakdown of circulation figures show.

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Creme Egg releases goo and photo apps

LONDON - Cadbury's Creme Egg is launching two free iPhone apps as part of its digital marketing campaign in an effort to drive up sales.

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